Tuesday, November 20, 2012

Saturday, November 17, 2012


Minsan sa buhay natin ay tatahak tayo ng sangang daan. Isang takpo sa ating buhay na kailangang mamili...kailangan gumawa ng pagpapasya. Ganito rin sa industriya ng paggawa ng patalastas at sa kursong ito naranasan natin ang mamili ng daang tatahakin.

Ang ilan sa atin ay pinili ang kanto ng sining kung saan dadalhin mo ang mga kulay, hugis, at mga larawan upang makipag-ugnayan. Ang iba naman ay tumungo sa kanto ng pagsulat kung saan babaunin mo ang mga wika at ang mga kahulugan nito, ang mga sari-saring tunog at mga kwentong isasalaysay. At ang iba’y tatahakin ang kanto patungo sa pakikipag-ugnayan dala-dala ang kahusayan sa pagplaplano at pakikipagtalastasan.

Tulad ng anu mang daanan, may mga babalang nakaabang. Sa iyong pagtahak sa iyong kinabukasan maaring “No Entry” ang iyong madatnan. Huwag mag-alala, may tamang panahon sa lahat at muli’y magbubukas ang mga oportunidad. At pag ikaw ay nandoon na maari mong makita ang babalang “Heavy Traffic Ahead”. Nakakainip at parang di ka na umuusad. Kaunting tiis at ikaw ay makakarating din sa iyong patutunguhan. Minsan naman ay may makikita kang “U-Turn”. Isang pagkakataon na mag-iba ng daan o maaring isang pagsubok kung itutuloy mo pa.

Kaya ating tandaan sa ating paglalakbay ang tatlong bagay. Una, alamin ang iyong pupuntahan at alamin kung paano makakarating doon. Pangalawa, huwag kang susuko. Bako-bako man ang daan, masikip man o matraffic tiyak na may gantimpala ang magtitiis. At pangatlo, mag-enjoy ka! Hanapin mo ang magpapasaya sa iyo at matuto sa lakbayin ng buhay. Kaya huwag natin kalimutan ang mga ito at tiyak lahat tayo malayo ang mararating.


Ginanap noong ika-11 ng Nobyembre, taong dalawang libo’t labing dalawa ang Calle28- The Student Advertising Annual 2012 sa Historic Camalig Restaurant sa Angeles City. Ito ay dinaluhan ng limang student ad agencies-Ad+ons, CO2, Lemondrops, Parade at Planet Bulb,  at mga alumni mula sa Holy Angel University at mga espesyal na panauhin mula sa City of San Fernando Tourism Office. Siyam na parangal ang pinamigay sa gabing iyon at ito ang mga nagsipagwagi:

Best Corporate Identity-CO2
Angel Radio Pitch Winner-Lemondrops
Ligligan Parul Winner-CO2

Presentor of the Year-Bruce dela Rosa-Lemondrops
Account Executive of the Year-Reign Datu-Lemondrops
Copy Writer of the Year-Haydee David-Lemondrops
Art Director of the Year-Trixia Jimenez

Creative Director of the Year-Xai Mallari

Student Ad Agency of the Year-CO2
Xai Mallari-Creative Director
Trixia Jimenez-Art Director
Ariza Adoptante-Copy Writer
Yael Malabanan-Account Executive
Lejan Lusung-Account Executive & Presentor


Friday, November 16, 2012

Mined & Polished

The theme for this branding project is Casual Sophistication.

The brand wants to achieve quiet elegance to appeal to a market that has high but practical taste & design aesthetics. The designs has to look sophisticated but the same time warm & welcoming, not intimidating. Bargains have never been this sophisticated!

Tuesday, November 13, 2012

Wednesday, November 7, 2012

Thursday, October 25, 2012

Bohol Road Trip Part 2

The Bohol Road Trip Continues...

My second day in Bohol was full packed. We started early in the morning and visited the famous Bohol Landmark; the Sandugo Monument. The first peace treaty made by the Philippines with a foreigner was held in Bohol, between Datu Sikatuna & Miguel Lopez de Legazpi of Spain through a blood compact. Every year Bohol celebrates the Sandugo Festival to commemorate this event. After a short stop in the monument we proceeded to Bacleon Church-one of the oldest churches in the Philippines. The convent annex to the church was made into a school & a museum. The museum contains rare religios relics with gold accents & precious stones.

Along the way we noticed another Sandugo Site. It is believed that this is the actual site where the blood compact happened because of the presence of a well found in the area as described in some historical accounts. We were made to wear some costumes and took some pictures before leaving for the Tarsier Sanctuary where we will meet this fist-size primate. After some picture taking with the Tarsier we passed by Loboc; famous for its River and Children’s Choir and the Man-Made Forest to get to Carmen to see the Chocolate Hills. Though the hills are spread out in other towns of Bohol they are mostly concentrated in Carmen. Almost uniform in size & shapes, the Chocolate Hills are trully a natural wonder. My 2nd day Road Trip ended in Punta Cruz where one can find a triangular watch tower oversees the seas South of Bohol and gives an excellent view of the neighboring islands of Bohol.

Bohol Road Trip Part 1

Bohol is one of my dream destinations. I was always fascinated by this charming island in the Visayas. It was divine intervention that my professor in my masteral studies assigned me to write about and design a catalogue for  Wee-Wee Seloterio’s Solo Exhibit in CCP. Ate Wee as I call her is an artist based in Bohol. She had been inviting me to visit their place and finally in 2009, I was able to fulfill one of my dream destinations.

Ate Wee along with her family hosted me in Tagbilaran and toured me around the island, road trip style. Riding in their 4x4 SUV, we went from one tourist destination to another. Our first stop was the Dauis Church. The architecture was gothic as characterized by pointed towers and windows. What’s fascinating about this church is the fresh water spring inside, being near the sea, it is unusual to have such. People say, this water has miraculous power. Afterwhich, we went to the Hinagdanan Cave, where one can see an small underground lagoon.
Our next stop was the Bohol Bee Farm. Nestled in lush forest, it was amazing to see this resort at the cliff with the view of the wide sea. Serving organic salads and other dishes, Bohol Bee Farm is a beautiful place for honymooners-private, quiet & secluded.

Our last stop for that day was the Panglao Islands. It’s clear blue water and powdery white sand are the perfect ways to end my first day of Road Trip in Bohol.

Day 2-to be continued...

Tuesday, October 23, 2012

Thursday, October 18, 2012

CO2 wins Ligligan Parul Pitch

CO2’s Symphony of Lights Campaign for Ligligan Parul Wins
Student Advertising Agency CO2 got the nods of the guest expert-Mr. Eyds Carreon-Copy Writer of Publicis Jimenez Basic and of the Client-Ms. Ching Pangilinan of the City of San Fernando Tourism Office at the Ligligan Parul Pitch held last October 16, 2012. CO2 is composed of Xai Mallari-Creative Director, Trixia Jimenez-Art Director, Ariza Adoptante-Copy Writer, Lei Lusung & Yael Malabanan-Account Executives & Hubert Del Pilar-Design Consultant.The pitch was participated by 4 more student advertising agencies of the AdManage course of the Holy Angel University namely: Ad-Ons, Lemondrops, Planet Bulb & Parade. The agencies presented a tri-media campaign for the Ligligan Parul-Gian Lantern Festival 2012. CO2  presented a campaign focusing on the idea “Symphony of Lights”-were they show an Orchestra of gian lanterns lead by a music conductor. CO2 won Best TVC and Best Presentor for Lei Lusung, while Planet Bulb got the Best Radio Commercial and Parade won Best Print Ads.

Tuesday, October 2, 2012

Catch Up Night-Boys' Night Out

Catch Up Night
Capampangan Island Grill
Sept 29, 2012

The September Catch Up Night tuned out to be an ALL BOYS NIGHT OUT! We celebrated KG & Dos’ employments as GVFM Program Director & Kapampangan Center Media Artist respectatively as well as Lean’s birthday. Singing our hearts out and filling our selves with good food and meaning conversations the Catch Up Night Boys might be on air soon!

KG-GVFM Program Director
Dos-Kapampangan Center Multimedia Artist

Happy Birthday!
Lean-Sept. 23

'till the next Catch Up Night!

ADMAR Luncheon & Awarding

ADMAR Luncheon & Awarding

The ADMAR Luncheon & Awarding was held last September 27, 2012 at Toll House. The luncheon & awarding were conducted to acknowledge and reward the effort of the class for the successful marketing day. The casual lunch also served as bonding time among students and the instructor.

Here are the awardees:
TOP Grosser-Confections
Organizational Development Award-FiFo

Product Development Award-Sweet Flix
Leadership Award-Dhey Yalung of FiFo

Congratulations and keep up the good work!

Digital Caricature Workshop

Caricature 101

The Digital Caricature Workshop was held last September 29, 2012 with Jamie Dizon as instructor and attended by 3 students: Lash, Mye & Carlo. The first part of the workshop was a step by step guide in illustrating digital caricatures. Jamie did an actual demonstration showing each step in transforming the portrait of Rachel Weisz into a caricature. She started doing the face, then the body and lastly fitting the illustration into a background for better presentation. The second part of the workshop was the project time wherein each student has to create their own digital caricatures with the guidance of the instructor. The workshop ended with a simple recognition rites, awarding the students with certificates & a class picture as a souvenir.

Sunday, September 23, 2012

Photoshop for Beginners 2

The first was a success and  here’s what they got to say about the workshop:

“I learned the basics of using Adobe Photoshop, specifically the use of different tools.” Kate Mendoza-CSFP Tourism

“The course is fun and our instructor sees to it that we understand everything.” Badette Andasa-CSFP Tourism

“Timely & relevant to the present technology & trend. Congratulations for the nice venue & preparation. More power & God bless!”-Joey Laquihon-PAF

The Photoshop for Beginners 2 will be on October 20, 2012.

See yah!

Friday, September 21, 2012

ADMAR Selling Day

ADMAR: advertising + marketing

The young marketers of the course Advertising & Marketing of Holy Angel University had their hands-on selling experience last Sept 11, 2012 in celebration of the CASED days. Three companies namely FIFO, Confections & Sweet Flix conceptualized, produced and sold their products in a half day event. They also applied their advertising & marketing skills by coming up with their marketing plan and executing their advertisements. FIFO sold Fortune Muffcakes, on the other hand Confections served brownies, cream puffs & tarts while Sweet Flix had Fried Oreos & Snickers. After 5 hours of selling, Confections was the Top Grosser earning more than P4,000.00 for that half day event.

Tuesday, September 18, 2012


Calling all artists, designers & photographers! ADLIB Gallery bookings for 2013 are now open for reservations. If you want a venue to display your works be it paintings, graphics, sculptures or photographs ADLIB is the place to go. Perfect for intimate solo show or group exhibit, the gallery is fully air conditioned and measures  21 sq.m. with white walls and wood plank flooring. Each walls measures 9’x18’ and can accommodate 10 or more works depending on the sizes with adequate ligting system.

The space is also ideal for small gatherings such as book launches, poetry readings, private screenings, round table discussions and workshops.

The Arts & Design Library is located at Unit 204, 2F, Brickyard Arcade, Greenfields Square, Greenfields, Sindalan City of San Fernando.

For more information about gallery fees & terms and conditions please contact Ryan P. Roberto at 0927-390-8977 or mail@artsanddesignlibrary.com.

Monday, September 17, 2012

Photoshop for Beginners Workshop

The first-ever-workshop in ADLIB was held last September 15, 2012. Despite heavy rains, 8 students attended the Photoshop for Beginners Workshop conducted by Ms. Anne Cruz. Participants came from all walks of life and from a wide age bracket. Apollo, Mark, Marielle & Sean are elementary & high school students, Kate & Badette are from the City of San Fernando Tourism Office while Robert is a pastor & Joey is a retired Air Force officer.

The first part of the workshop was a lecture on the workspace orientation, various tools & basic skills to help students start working on Photoshop. After the lunchbreak the students were taught cropping using the pen tool which they used in doing their project. The project allowed them to put into practice the skills taught during the morning session. The students cropped their pictures and put it over a background with rays using shape. Then, they labeled it with their name using the type tool. Afterwhich, everybody was given a chance to present their works and share their experiences in the workshop.

The workshop ended with a simple recognition rites, awarding the students with certificates & a class picture as a souvenir.

Here’s what they got to say about the workshop:

“I learned the basics of using Adobe Photoshop, specifically the use of different tools.” 
Kate Mendoza-CSFP Tourism

“The course is fun and our instructor sees to it that we understand everything.” 
Badette Andasa-CSFP Tourism

“Timely & relevant to the present technology & trend. Congratulations for the nice venue & preparation. More power & God bless!”
Joey Laquihon-PAF

Thank you for supporting the Arts & Design Library!

WATCH OUT for the next schedule of
Photoshop for Beginners
and other workshops!

Sunday, September 16, 2012

ADLIB in Pampanga Pep

My sincerest thanks to Sir Peter Alagos for supporting the Arts & Design Library (ADLIB).

Wednesday, September 12, 2012

Framing Beauty Portraiture Photography Workshop

Poster Design by Bruno Tiotuico

October 27, 2012
9:00 am to 4:00 pm
Arts & Design Library
Unit 204, 2F, Brickyard Arcade, Greenfield Square, Sindalan, City of San Fernando, Pampanga.

FRAMING BEAUTY is a Digital Photography Workshop on Beauty Portraiture. In this intensive one day workshop you will learn lighting, angles, framing and working with your subject or model. This workshop will help you capture engaging portraits of your family, friends and clients.

About the Instructor:
Bruno Tiotuico is a young artist who constantly challenges conventional aesthetic norms. A product of this hi-tech generation, Bruno harnesses the latest technology to bring out his unusual concepts, rendering his works with the most unconventional finish. He is never afraid to reinvent existing techniques when it comes to photography. Yet despite his avant-garde approach, his works remain pleasing and acceptable even to conservative artists. His works have often been described as enigmatic and thought provoking. He is actively involved in various art movements and organizations, especially in the Kapampangan art scene. He co-founded the student photography club Mandala in his college years.

Registration Fee: P1750.00
Early Bird Registration: P1500.00 (full payment on or before October 13)

Mode of Payments
·         50% downpayment & full payment upon start of class.
·         Bank Details
Deposit payment at  BPI
Account Name: Ryan P. Roberto
Account No.: 2189 0660 18
Then kindly email deposit slip (indicate name of participant and seminar title) to bobiesque@yahoo.com confirm registration.

Students must bring their own DSLR

For registration & details contact:

Ryan P. Roberto

Friday, September 7, 2012

Coffee BUNny Kiosk Design

Colorsteel Rebranding Project

Angel Radio Pitch Winners

Last August 30, the student ad agencies had their first ever pitch; the Angel Radio Rebranding Project. The panel was full house with Ms. Leslie Manalo as client and guest experts namely Jecay Quinto, Nigel Laxamana, Marla Madayag, Jera Cabautan & JB Cruz. The first to pitch was Parade headed by Tin who did the presentation, followed by Ad-Ons, Lemondrops, Planet Bulb & CO2. Afterwhich, the panel decided to give 3 special awards: Best Logo-Ad-Ons, Best Tagline- Lemmondrops, Best Jingle-Parade. The winner of the Client & Expert's Choice went to Lemondrops with 92 points followed by Planet Bulb with 88 points. Congratulations to all the winners! Job well done!

Saturday, August 18, 2012

Galal Art Exhibit Opening Night

Galal Art Exhibit Opening Night
August 18, 2012

Kaleidoscope is an instrument where one can view different patterns of colors & shape. But despite its beauty, only one person can see it at a time; you can’t share what you see with others. Sometimes, that is the case for our local artists. What is art if it can’t be shared? What is a message if it can’t be communicated? The Galal Art Exhibit simply wants to do that; to share the artworks of our Kapampangan artist to the public. The exhibit hopes to give a platform to up & coming kapampangan artists and to become a showcase of what the local art scene is.

The exhibit features 15 Kapampangan Artists who strive to establish their respective careers in the Arts. Their works are done in oil, acrylic, water color & mixed media using various styles and techniques. The Prin couple paints nature in impressionist style, the Pererras siblings; Eduardo, Eliseo, Eric & Edu, work on presenting daily grind in cubism & realism. On the other hand Aries Tiglao’s works represents local scene with stylized objects in clean & flat colors while Jonathan Castro’s works are conceptual using religious icons in an unconventional way. Other featured artists are: Nick Cunan, Arnel Garcia, Pat Mendoza, Joseph Prin, Nards Tulabut, Ner Vitug and Jojoy Zabala.

The Galal Art Exhibit is presented by Arts Design Library together with Galal Art Promotion Center, an organization founded by Mr.& Mrs. Rem Prin to assist kapampangan artists and promote their works.

The exhibit will run from August 18-Sept. 18 2012 at the Arts & Design Library, Unit 204, 2F, Brickyard Arcade, Greenfields Square, Greenfields, Sindalan City of San Fernando.