Autumn & Spring

This is one of the few editorials I made after college. Since it's the start of a new year, it is good to look back for a while, the things that happened; great experiences or lessons learned from mistakes...the leaves that have fallen in autumn and look at what is in store in the present and for the future...the new leaves sprouting in spring.

This work is an editorial poster I made for National Commission for the Culture and the Arts (NCCA) for its WebSining Competition a few years back. I think you can also check this in their gallery. This talks about hope. We have to think that its not yet too late to help the environment and we have to think that along our decaying environment comes a new generation that will either suffer or benefit from our efforts in taking care of it.

Sitti Poster

A concert poster of Sitti for Grand Palazzo Royale. I find Sitti to be very interesting. Her voice is smooth and her songs always make you feel like you are in a lobby of a hotel ( I mean this as a complement). I haven't been to any of her concert not even in this one (No Free Tickets) but a few times her music is played in the office to relax as a bit as we beat a few deadlines.

I think she's from UP Economics.There really are a lot of talented people there! Push on UP on its 100th founding year.

Adworks 10 Series

Again from the series of Adworks 10 campaign, this time I used athletes as metaphor of the vision of Adworks to bring out the best in their clients with the best service they can offer.

Adworks 10 Series

For this one I used a paint brush and a CD to form the number "10". The copy is " 10 Years of Digital Fine Art".

Adworks 10 Series

I was commissioned to do the creatives of Adworks (JMC Advertising Works) for the celebration of its 10th year in the advertising industry. I created a series of ads base from the number 10. I used objects that are found in advertsing to form the number 10. Though it had been used many times the concept still served its purpose. For this one I used a pencil and a mouse. A copy; "10 Years of Combining Creativity with Technology" was added to support the idea. Adworks logo was also revised. From the arial black font, I came up with a simple small letter "a" impact font and was made to look pixelize to suggest the digital edge of the company.

Unichefs

These are the study and the final artwork I made for Unichef's Print Ad published on Metro Wedding Magazine. I like the green one but the client opted to use the magenta ad. I handled Unichef's account for a few years. I also designed their brochures, flyers and banners. Ms. Kay, one of the owners of Unichefs knows what she really wanted whenever she'll ask us to design something for her. She already have a picture of how she want it to come about. Sometimes that's difficult if it doesn't complement the designer's style but I believe that one of the goals of the designer is to make its client feel good and be satisfied. So far, I never had a big conflict with clients in terms of their taste and mine.

The first time I went to Unichef's Teresa Hall was for the wedding reception of my dear friends ate Bams & kuya Alex. All I can say is, they serve good food and that's an understatement.

Weddings & the City

Published on the Philippine Daily Inquirer, Weddings in the City is one of the few print ads I did that make it to national broadsheets and magazines. It was a three-day bridal fair held in Batis Azul in Angeles City were our advertising agency participated in. The church in the ad is the Holy Rosary Parish, built by the Augustinians, the church has a long history. It served as headquarters for the Americans during the 2nd World War. This design was also used for posters and for their other print collaterals. (I don't know what happen but this is supposed to be sepia tone)